Kazakhstani Cinema Abroad: What SteppeVision Analytics Showed
With SteppeVision we could see a film's international release geography, the tone of the conversation, the media response and the signals of export potential.
This case is a special one for our team: we genuinely care about the growth of Kazakhstan's film and creative industries, and we are glad when local work finds an audience beyond the country.
With SteppeVision we saw not only the geography of the international release, but also the tone of the conversation, the media response and the signals of the film's export potential.
Analytics can help not only to manage reputational risk, but also to spot where Kazakhstani products can grow.
Zhanar Sabazova, CEO of Steppe Tech Lab
